
A cappella music is something that genuinely interests me. My school back home (a small college of 1,900) has 3 a cappella groups, all-male, all-female, and co-ed. The co-ed group is directed by my roommate and my best friend is one of the members, so I've been actively into a cappella since I began college two years ago. Surprisingly, a cappella has been around for decades, but there wasn't much action in the 1970's with it. The most prominent band was The Persuasions.
The Persuasions began in 1962 in Brooklyn, although the five members hail from all parts of the USA. They got their start performing on street corners and at parties and worked alongside President Robert F. Kennedy in Project Restoration, a project aimed to help African-Americans in inner-cities. Since their beginning, they have released 19 albums, with the most recent in 2003. All the members now are original members; they have been together over 40 years. The members include Jerry Lawson, "Sweet" Joe Russell, Jimmy Hayes, and Jayotis Washingt

Their sound is heavily influenced by gospel music and soul. Their first album was released in 1970 and was titled Straight. Since this release, they've been dubbed the Kings of Acappella. They were not the first a cappella group by any means, but they have kept it alive, spanning their popularity for more than 40 years! They also had numerous Billboard 200 hits. One of their hits, "Up On the Roof," is below:
They stand for truth and their message is pure. Rolling Stones magazine called them "one of the hundred best works of the 1970's" regarding their 1977 album, Chirpin'. There were some other groups who released a cappella work in the 1970's, but it was often one song on the album or part of a song, never working as a fully- a cappella group. This is one of the music styles of the 1970s that never found popularity by having many groups adopt the style, but The Persuasions definitely found fame and success in the 70's and today through their a cappella music.
Full biography available here
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